Alan Le Clus

Process Improvement Manager & Head of IT
The Griffin's Food Company


12:00 Workshop B: Leadership 101 - How to Build and Pitch an Effective Business Case to Your C-Suite

Learning how to build a solid business case is a skill that is applicable to many different professionals, however is also a skill hard to practice and perfect. This masterclass will be a practical and interactive session to help you learn how to analyse, build and pitch a business case that will successfully meet your organisation’s needs and help them make better decisions. Through role-play scenarios you will learn how to present your case to critical stakeholders to help them better understand what needs to be done.

Key Learning Areas:

  • Exploring the key elements to gaining buy in and trust from stakeholders
  • Establishing the true value of your project ensuring clear and transparent guidelines for ROI
  • Setting up KPI’s to measure your progress and performance
  • Creating a true end-to-end solution to support a multi-functional channels
  • Ensuring your case is flexible and accommodating to other business goals
  • Communicating at their level ensuring they understand and interpret each facet of your project